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Adobe to buy Semrush for $1.9 billion
Adobe will acquire SEO platform Semrush for $1.9B, nearly doubling its share price, as brands shift focus to AI-driven search and generative engine optimisation.
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Adobe will acquire SEO platform Semrush for $1.9B, nearly doubling its share price, as brands shift focus to AI-driven search and generative engine optimisation.
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